Sinet Spark has launched a new YaBlogger project (shortened from “Yakutian Blogger”) to support Yakutian bloggers in reaching Russian and foreign audiences in order to stimulate this branch of the creative economy in the region. After all, even one successful millionaire blogger can generate millions of dollars in revenue, create dozens of jobs, pay taxes and through all this develop and stimulate the local economy. An additional effect will be the popularization of Yakutia in the world, its unique culture and nature, which will stimulate the development of inbound tourism.